It all started when...
In November 2017, Publishing ByChelle won the contract to publish the inflight magazine for Alliance Airlines, which was relaunched in February 2018 as ALLIANCE AIRLINES magazine.
A little bit about the brand...
ALLIANCE Airlines is the largest operator and owner of Fokker aircraft in Australia, so is a provider of short- and long-term leasing of aircraft. You never know who might be travelling on an ALLIANCE Airlines Fokker jet and reading the magazine. The airline provides unique aircraft charter travel experiences for group travel from all walks of life: from school sporting squads, to government conference delegates and corporate event teams. From sending a large team of tourism representatives to a conference, to providing an aircraft from which a national radio station could be broadcast, so there’s always something interesting happening at Alliance.
ALLIANCE Airlines provides tailored aircraft charters for the resource sector, and inbound and domestic group travel across Australia, New Zealand, the Pacific Islands and Southeast Asia. Here is an insight into some of the companies and industry sectors regularly chartering Alliance aircraft:
Resources and mining
Inbound and domestic tourism
Corporate and business group travel
Meetings, incentives, conventions and exhibitions (MICE)
Sporting teams and athletes
Entertainment and media
Educational travel groups
Government travel delegates
LATEST ISSUE - Aug/Sept 2019